Books: Print versus Digital. The Flipback Revolution

So we are all aware of the digital revolution encapsulating the world of publishing, changing the world of books as we know it, or have known it. But what do we really think? An utter travesty at the thought of a world dominated by Kindles and e-readers? Or will the traditional format remain strong and work alongside its digital counterpart? Only time will tell.

In the meantime publishers are creating new ways of capturing the portability of the digital format in a more traditional print book format. Et voila, Hodder & Stoughton's 'Flipback' revolution. An absolutely genius, innovatory invention in my opinion, mixing the old with the new and creating an entirely new format of book to cater for a market evolving in nature and personal interest, towards a culture of reading at speed and on the move. Check out the website and feed back with your thoughts on this crafty little idea for a new style of reading.

http://www.flipbackbooks.com/